LMNT co-founder Robb Wolf shares the health journey that sparked a salty rebellion.
I NEEDED MORE SALT. PERIOD.
I'd been on a low-carb, whole food diet for years, but something was holding me back. While working with my coaches, we unlocked a powerful insight: I needed more salt. Period.
POPULAR PRODUCTS DIDN'T CUT IT.
They're too high in sugar and woefully lacking in actual electrolytes - so we were making our own at home, but that was messy & time-consuming. When I dialed in the formulation I immediately felt my fitness, sleep, and brain functioning on new levels.
SO WE CREATED LMNT
Turns out, I needed to pay as much attention to my electrolytes as I did my food. And I’m not alone - we’ve seen this play out across thousands of health journeys. My coaches helped me with this critical missing link - I hope LMNT can be as meaningful for you.